4 min read
Chris Davie: Jan 25, 2022 9:40:50 AM
When you're in charge of the website for a college, university, or other education-based institution, you know it's meant to inform prospective...
5 min read
Chris Davie: Jan 11, 2022 9:24:56 AM
Education marketing requires a different calculus – and when you're primarily targeting Gen Zers and Millennials, they are 'technology-savvy and know...
6 min read
Brandy Castle: Dec 9, 2021 10:48:31 AM
For today's college-bound students, choices have never been more plentiful. Students can choose a university that is public or private, in or out of...
4 min read
Brittany Burke: Nov 9, 2021 8:43:48 AM
Any school looking to increase student enrollment can gain a lot from learning inbound marketing tactics.
5 min read
Brittany Burke: Oct 20, 2021 11:19:06 AM
Higher education marketing has changed a great deal in the last decade. Traditional marketing and advertising efforts are becoming more and more...
4 min read
Brandy Castle: Oct 5, 2021 8:45:11 AM
The importance of an efficient marketing funnel for schools cannot be understated. In today's marketing environment, where you can easily be pulled...
5 min read
Chris Davie: Oct 18, 2018 2:51:00 PM
Improving Your School's Enrollment Conversion With Inbound Marketing: In higher education, digital marketing tends to take a back seat. For decades,...
5 min read
Chris Davie: Mar 19, 2018 5:21:43 PM
Is your school growing? We all love data when evaluating the success of marketing campaigns, website redesigns or the performance of our admissions...
