6 min read
Chris Davie: 6/25/24 2:27 PM
In the rapidly evolving landscape of higher education, the competition for attracting prospective students has never been greater. Universities and...
5 min read
Chris Davie: 9/19/23 10:25 AM
Recruitment can easily become hectic with a marketing funnel as complex as higher education. You have countless channels to manage over a multi-year...
4 min read
Brittany Burke: 7/17/23 9:53 AM
At this point, it doesn't come as a surprise that you need strategic enrollment marketing to have the best chance of meeting your institution’s...
5 min read
Michael Elliott: 6/21/23 10:14 AM
Higher education marketing is becoming increasingly more competitive by the minute. As we move toward the 'demographic cliff' of high school...
4 min read
Chris Davie: 4/28/23 9:31 AM
In today's connected world, social media marketing has become an essential tool for colleges and universities looking to reach and engage their...
5 min read
Brandy Castle: 4/12/23 8:59 AM
Not all recruitment marketing is created equal. Experienced higher education marketers know that students who have barely heard of your schools have...
5 min read
Michael Elliott: 3/30/23 12:04 PM
Make no mistake: in the competitive world of higher education, content marketing can make or break your enrollment success. It allows you to...
3 min read
Brittany Burke: 3/23/23 11:51 AM
Every recruitment cycle, colleges and universities have thousands of prospective student candidates moving through their funnel. Some visit campus,...
4 min read
Brandy Castle: 12/8/22 10:04 AM
The last few years have shown that online education programs have become pivotal to success across the higher education landscape. What became a...
6 min read
Brittany Burke: 11/17/22 10:15 AM
Make no mistake: a sound understanding of your admissions funnel can make all the difference in building a successful recruitment and admissions...
