Sonority Group Blog

6 min read

Reach Gen Z with Your School's Social Media Marketing On Instagram

Brandy Castle: 10/3/18 7:44 AM

Improving Your School's Social Media Marketing on Instagram: The conversation has been all about Millennials for years. The time has come to shift our focus to Generation Z. Luckily, your education marketing strategies aren't starting from ground...

5 min read

5 Inbound Lead Magnets To Increase School Enrollment

Chris Davie: 9/12/18 3:16 PM

5 Content Lead Magnets That Increase School Enrollment Higher education marketing has changed drastically over the past few years. The days in which...

5 min read

Social Media Marketing For Schools - Are You Leveraging Your Community?

Brandy Castle: 8/16/18 2:36 PM

It's Time Your Students Get Involved We've truly arrived in the digital age. Today, almost every college and university has a social media presence....

6 min read

Want to Increase Student Enrollment? 5 Inbound Marketing Tips for Colleges

Chris Davie: 7/31/18 4:47 PM

Need To Increase Student Enrollment? Here's a sobering statistic: overall student enrollment in higher education has been falling over the past six...

7 min read

Higher Education Lead Generation - Building A Successful Strategy

Chris Davie: 5/15/18 5:37 PM

How To Build A Successful Higher Education Lead Generation Strategy When building a successful lead generation strategy, an important question to ask...

5 min read

How To Increase School Enrollment With 5 Key Metrics

Chris Davie: 3/19/18 5:21 PM

Is your school growing? We all love data when evaluating the success of marketing campaigns, website redesigns or the performance of our admissions...

2 min read

What's Next For Audio Education?

Chris Davie: 9/29/15 7:03 AM

This article by Partner Chris Davie originally appeared in the September 2015 issue of ProSound News and touches on the new Department of Education's...

2 min read

Sometimes It's Better To Be Decisive Than Right

Brandy Castle: 2/25/15 12:00 AM

I remember exactly the moment I heard a colleague say “Sometimes it’s better to be decisive than right” for the first time. We were discussing the...

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