Brandy Castle

3 min read

3 Email Newsletters for Higher Education Digital Marketing

Brandy Castle: 2/23/22 10:47 AM

Building a connection with potential students is the cornerstone of any successful enrollment marketing funnel. Email marketing continues to be one of the most powerful digital marketing strategies for lead nurturing. Colleges and universities have...

6 min read

5 Social Media Strategies for Increased School Enrollment

Brandy Castle: 12/9/21 10:48 AM

For today's college-bound students, choices have never been more plentiful. Students can choose a university that is public or private, in or out of...

4 min read

5 Advantages of Using Marketing Automation for Schools

Brandy Castle: 10/5/21 8:45 AM

The importance of an efficient marketing funnel for schools cannot be understated. In today's marketing environment, where you can easily be pulled...

6 min read

Social Media Marketing For Schools - 7 Metrics You Should Be Tracking

Brandy Castle: 12/4/19 11:44 AM

How To Monitor Your School's Social Media Marketing: Within education marketing, it's almost impossible to look beyond social media as a crucial...

6 min read

Reach Gen Z with Your School's Social Media Marketing On Instagram

Brandy Castle: 10/3/18 7:44 AM

Improving Your School's Social Media Marketing on Instagram: The conversation has been all about Millennials for years. The time has come to shift...

5 min read

Social Media Marketing For Schools - Are You Leveraging Your Community?

Brandy Castle: 8/16/18 2:36 PM

It's Time Your Students Get Involved We've truly arrived in the digital age. Today, almost every college and university has a social media presence....

2 min read

Sometimes It's Better To Be Decisive Than Right

Brandy Castle: 2/25/15 12:00 AM

I remember exactly the moment I heard a colleague say “Sometimes it’s better to be decisive than right” for the first time. We were discussing the...

Prev 1 2