6 min read
The Future of Admissions: How AI is Transforming Enrollment Marketing
Chris DavieIn the rapidly evolving landscape of higher education, the competition for attracting prospective students has never been greater. Universities and...
Higher Ed Marketing Trends & Technology
4 min read
Overcoming Shifts in Education Marketing
Every year, new technologies emerge, and existing platforms change. Reaching a point where constant technology shifts and pivots are no longer a...
4 min read
Higher Education Marketing Firms Are the Niche You Need
Brandy CastleEveryone needs a niche. This is especially true in higher education marketing, where finding external partners with existing expertise within your...
5 min read
What to Look for When Hiring a Higher Education Marketing Agency
Updated: April 2025 - We’ve refreshed this article with the latest statistics and education marketing trends. The way we market continues to evolve,...
5 min read
Education Marketing Plan: Is it Time to Hire Help?
Education marketing requires a different calculus – and when you're primarily targeting Gen Zers and Millennials, they are 'technology-savvy and know...
5 min read
Marketing Automation for Schools: 5 Key Benefits
The importance of an efficient and automated marketing funnel for schools cannot be understated. For career schools, trade schools, and regional...
7 min read
5 Trends In Higher Education Marketing
What To Expect In Education Marketing: With the evolution of technology and consumer behaviors, Universities and Higher Education Institutions are...