Education Marketing & Enrollment Insights for Schools & Universities

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Higher Ed Marketing Trends & Technology

The Future of Admissions: How AI is Transforming Enrollment Marketing

6 min read

The Future of Admissions: How AI is Transforming Enrollment Marketing

In the rapidly evolving landscape of higher education, the competition for attracting prospective students has never been greater. Universities and...

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Overcoming Shifts in Education Marketing

4 min read

Overcoming Shifts in Education Marketing

Every year, new technologies emerge, and existing platforms change. Reaching a point where constant technology shifts and pivots are no longer a...

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Higher Education Marketing Firms Are the Niche You Need

4 min read

Higher Education Marketing Firms Are the Niche You Need

Everyone needs a niche. This is especially true in higher education marketing, where finding external partners with existing expertise within your...

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What to Look for When Hiring a Higher Education Marketing Agency

5 min read

What to Look for When Hiring a Higher Education Marketing Agency

Updated: April 2025 - We’ve refreshed this article with the latest statistics and education marketing trends. The way we market continues to evolve,...

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Education Marketing Plan: Is it Time to Hire Help?

5 min read

Education Marketing Plan: Is it Time to Hire Help?

Education marketing requires a different calculus – and when you're primarily targeting Gen Zers and Millennials, they are 'technology-savvy and know...

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5 Advantages of Using Marketing Automation for Schools

4 min read

5 Advantages of Using Marketing Automation for Schools

The importance of an efficient marketing funnel for schools cannot be understated. In today's marketing environment, where you can easily be pulled...

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5 Trends In Higher Education Marketing

7 min read

5 Trends In Higher Education Marketing

What To Expect In Education Marketing: With the evolution of technology and consumer behaviors, Universities and Higher Education Institutions are...

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